#CMWorld 2018 - Buyer Personas Based on the Customer's Real Buying Experience - Adela Revella

REGISTER TODAY FOR #CMWorld  2019
#CMWorld: http://www.contentmarketingworld.com/

Marketers are learning there's minimal value in fictional buyer personas built from internal knowledge or interviews with a few customers. In this clip from Content Marketing World 2018, Adele Revella, Founder & CEO of Buyer Persona Institute, shares how to see deep inside the actual customer buyer experience.

To see the full presentation & slides from #CMWorld 2018 order our POST SHOW VIDEO ACCESS:
http://cmworld18.kvshowcase.com/

FOR TONS MORE advice & education
http://contentmarketinginstitute.com/

SUBSCRIBE TO OUR EMAIL LIST!
http://info.contentmarketinginstitute...

LEARN ABOUT CONTENT MARKETING WORLD
#CMWorld: http://www.contentmarketingworld.com/

ENROLL IN CONTENT MARKETING UNIVERSITY
http://www.contentmarketinguniversity...

SUBSCRIBE TO OUR FREE MAGAZINE
http://contentmarketinginstitute.com/...

LET'S CONNECT!
Twitter ► Twitter: @cmicontent
Google+ ► https://plus.google.com/+Contentmarke...
Facebook ►Facebook: ContentMarketingInstitute
Linkedin ► LinkedIn: 2416452
Slideshare ►http://www.slideshare.net/cmi

• #education
• #content_marketing_institute
• #cmworld
• #content_marketing_world
• #best_marketing_conference
• #top_digital_marketing_conference
• #ubm
• #informa
• #buyer_persona
• #buyer_persona_institute
• #buyers_journey
• #marketing_journey