Maximize Your Marketing ROI with Recast: Comprehensive Features Walkthrough of our MMM Platform
1.7 هزار بار بازدید -
7 ماه پیش
-
Join Tom Vladeck, co-founder of
Join Tom Vladeck, co-founder of Recast, in this detailed walkthrough of the Recast marketing mix modeling platform. Discover how Recast empowers the world's most sophisticated brands to measure and optimize their marketing spend.
In this video, Tom showcases every major feature of the platform, including the Goals Feature, Budget Optimizer, Forecaster, and more to help companies optimize their channel mix and generate reliable forecasts.
- You’ll learn how to set and achieve marketing goals, analyze ROI, and make data-driven decisions to manage your marketing budget effectively
- You’ll understand the impact of various factors like brand awareness, competitor activity, and market trends on your sales.
- Plus, you’ll get an exclusive look at how Recast’s advanced forecasting and optimization tools can revolutionize your marketing strategies.
🔔 Subscribe to @getrecast for more insights on marketing optimization and data analytics.
👉 Visit https://getrecast.com/ for more information or to book a demo.
Timestamps:
00:00 - Introduction to Recast & Overview
00:55 - Setting Marketing Goals with Recast
02:00 - Understanding ROI and Sales Channels
03:00 - Deep Dive into Channel Performance
03:38 - Analyzing Organic vs Paid Marketing
04:07 - Modeling Holidays and Promotions
05:55 - The Importance of Backtests for the Accuracy and Reliability of Recast
07:13 - Future Forecasting with Recast
08:22 - Budget Optimization and Recommendations
10:42 - Setting Up and Running Recast
Tags:
#Recast #MediaMixModeling #MarketingOptimization #ROIAnalytics #MarketingData #DigitalMarketing #MarketingStrategy #MMM
In this video, Tom showcases every major feature of the platform, including the Goals Feature, Budget Optimizer, Forecaster, and more to help companies optimize their channel mix and generate reliable forecasts.
- You’ll learn how to set and achieve marketing goals, analyze ROI, and make data-driven decisions to manage your marketing budget effectively
- You’ll understand the impact of various factors like brand awareness, competitor activity, and market trends on your sales.
- Plus, you’ll get an exclusive look at how Recast’s advanced forecasting and optimization tools can revolutionize your marketing strategies.
🔔 Subscribe to @getrecast for more insights on marketing optimization and data analytics.
👉 Visit https://getrecast.com/ for more information or to book a demo.
Timestamps:
00:00 - Introduction to Recast & Overview
00:55 - Setting Marketing Goals with Recast
02:00 - Understanding ROI and Sales Channels
03:00 - Deep Dive into Channel Performance
03:38 - Analyzing Organic vs Paid Marketing
04:07 - Modeling Holidays and Promotions
05:55 - The Importance of Backtests for the Accuracy and Reliability of Recast
07:13 - Future Forecasting with Recast
08:22 - Budget Optimization and Recommendations
10:42 - Setting Up and Running Recast
Tags:
#Recast #MediaMixModeling #MarketingOptimization #ROIAnalytics #MarketingData #DigitalMarketing #MarketingStrategy #MMM
7 ماه پیش
در تاریخ 1402/10/07 منتشر شده
است.
1,701
بـار بازدید شده