Small Business Primary Buyer Persona | Understanding Your Buyer Better Than Ever Before
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2 سال پیش
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Small Business Primary Buyer Persona
Small Business Primary Buyer Persona https://ignitegrowth.co.uk - We talked about the importance of targeting the right sector and building out your Ideal Customer Profile in this video Small Business Ideal Customer Profile... - this should give you a list of companies and the firmographic details of those businesses. Now our attention switches to the people in those businesses and their personas. You Primary Buyer Persona is the key person you need to speak to in the business to get a decision, or the decision maker.
You will know these people from previous deals and customers you have dealt with and should be able to make an informed guess on their key demographics and even give them a name, but the secret is to dig deeper and think about what sources of information they trust, what questions they ask, what their responsibilities of their role involve and of course their goals - what are they trying to achieve and what are their worries.
Don't forget you can download my entire report for free "The Ultimate Guide To Small Business Growth" here https://ignitegrowth.co.uk/ugsbg-go/
You can also visit my website https://ignitegrowth.co.uk for more resources, blog posts, guides and checklists to help you digitally transform and grow your business to £1m.
Finally - Get social with me and IGC and involved in the conversation by:
Subscribing to the IGC YouTube channel here: http://bit.ly/IgniteGrowthYouTube
Following IGC on Twitter here: http://bit.ly/IgniteGrowthTwitter
Connecting to IGC on LinkedIn here: http://bit.ly/IgniteLinkedIn
You will know these people from previous deals and customers you have dealt with and should be able to make an informed guess on their key demographics and even give them a name, but the secret is to dig deeper and think about what sources of information they trust, what questions they ask, what their responsibilities of their role involve and of course their goals - what are they trying to achieve and what are their worries.
Don't forget you can download my entire report for free "The Ultimate Guide To Small Business Growth" here https://ignitegrowth.co.uk/ugsbg-go/
You can also visit my website https://ignitegrowth.co.uk for more resources, blog posts, guides and checklists to help you digitally transform and grow your business to £1m.
Finally - Get social with me and IGC and involved in the conversation by:
Subscribing to the IGC YouTube channel here: http://bit.ly/IgniteGrowthYouTube
Following IGC on Twitter here: http://bit.ly/IgniteGrowthTwitter
Connecting to IGC on LinkedIn here: http://bit.ly/IgniteLinkedIn
2 سال پیش
در تاریخ 1401/07/22 منتشر شده
است.
216
بـار بازدید شده