Managing the Complexity of Retail Media Networks

Retail media is digital advertising’s third big wave—following search and social—and it is destined to be the biggest. Every major retailer is getting into the act with their own retail media networks, but how should marketers navigate those growing options? In this session from our March 2023 Attention! summit, our senior analyst Max Willens and special guests explore tactics for leveraging the opportunities on various retail media networks.

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