CH 18 | PART - 31 || EVENTS AND EXPERIENCES MARKETING || PHILIP KOTLER'S BOOK SERIES || UGC NET2023

#HERE IN THIS VIDEO WE WILL DISCUSS THE CHAPTER 18 OF MARKETING  FROM PHILIP KOTLER .

##TOPICS COVERED IN THIS VIDEO ARE##

- WHAT IS EVENTS MARKETING
- WHY COMPANIES DO EVENTS MARKETING
- WHY COMPANIES SPONSOR EVENTS  
- ADVANTAGES OF EVENTS SPONSORSHIP MARKETING
- DIFFERENT TYPES OF EVENTS AVAILABLE TO COMPANIES FOR SPONSORSHIP
- HOW EVENTS DO MARKETING OF COMPANIES
- WHAT IS CAUSE MARKETING



COMPLETE MARKETING FROM PHILIP KOTLER BOOK LINK :-
Marketing (Philip Kotler) || CH- 1 (P...


BEST STRATEGY TO COMPLETE PHILIP KOTLER BOOK LINK :-
MARKETING MANAGEMENT BOOK BY PHILIP K...

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