Fisher Investments’ Founder, Ken Fisher, Gives an Update on the Bounce Effect in 2023

Fisher Investments’ founder, Executive Chairman and Co-Chief Investment Officer, Ken Fisher, discusses a concept he calls the “bounce effect”—the tendency for stocks that fall the most in a bear market to rise the most in the early stages of the next bull market. Ken says this dynamic is common following bear markets and has played out near-perfectly since stocks bottomed in October of 2022 with growth categories such as Technology—a laggard in the 2022 bear market—leading the rally we’ve seen through most of 2023.
Ken discusses how the bounce effect typically lasts a year into a new bull market, but can vary by market cycle. While Ken believes the bounce effect has some room to run, he also explains how more economically sensitive categories may come into favor once investors gain more confidence in the prospect of future economic growth.
For more of Ken Fisher’s thoughts on the markets, visit us at https://www.fisherinvestments.com.
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Investing in securities involves a risk of loss. Past performance is never a guarantee of future returns. Investing in foreign stock markets involves additional risks, such as the risk of currency fluctuations. The foregoing constitutes the general views of Fisher Investments and should not be regarded as personalized investment advice. Nothing herein is intended to be a recommendation. The opinions expressed are subject to change without notice.

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