Generative AI and Prompt Engineering for Marketers

This video tutorial is all about perfecting your prompts for generative AI (e.g., chatGPT) by asking the right questions to get the best output on your marketing related activities. This includes Creating a Marketing Plan, Defining a Campaign for a New Product​, Composing Social Media Posts for Your New Product​, SEO Keywords Analysis​, and even generating python code to perform user analysis.

All documents from this video, including the presentation slides, are available here: https://github.com/bnsreenu/python_fo...

If you are too lazy to watch the video, he is the essence:
Please make sure you incorporate these 5 elements in your prompts: Persona, Context, Action, Tone and the Output Format.

Example of a good prompt below. Noice how it has all the 5 elements for a good prompt:
You are a content expert at a startup, Webgenix, with a software product that generates web page designs using AI and no coding necessary. ​

You are tasked to write a product caption no longer than 5 words. ​

Write 10 product captions for Webgenix and provide a short explanation recommending each caption.​

Please keep the tone professional. ​

Please format the output in a table that can be copied to Excel.

The video primarily uses chatGPT and Microsoft Copilot.

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