Music Streaming Services: Bring Peace to the Loudness War
33.9 هزار بار بازدید -
8 سال پیش
-
https://www.change.org/p/music-stream...
Special thanks to Brad Matala and Joe Alaspa for help with the video shoot.
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Music streaming services need to properly manage audio loudness. We ask them to implement a loudness level in line with the Audio Engineering Society recommendations: http://www.aes.org/technical/document...
No More Loudness Jumps
Music listeners’ number one complaint is when volume levels jump up and down. In contrast, loudness management can make for a far better listening experience: Quiet songs or albums are turned up and loud songs or albums are turned down. This is called “loudness normalization” — and the benefits are huge. When streaming services start using normalization, listeners will be happier and sound quality will improve across all services.
Keep the Artists’ Intent
Streaming services, please let artists choose how their music should sound! Some producers choose to master loud as part of their art. But other creators feel forced to master too loud (over-compress), compromising their vision because more dynamic music would sound lower than the “competition.” They mix and master to the level of the loudest streamer, adding unwanted distortion, pumping and clipping. This situation intensifies the Loudness War in music production and discourages creators from producing programs which are dynamic, open-sounding and impactful.
Streaming services, please turn normalization on by default and choose the AES recommended loudness level (‘target’). This sensible target protects the sound quality of the original production and maintains loudness from track to track. When artists know and expect that loudness management will be used, they can finally follow their own vision without worrying about competing and we can enjoy the music exactly as they intended.
Streamers: Let’s Collaborate
We know streaming services want to provide the best sound and service to their users. As music streaming hits the mainstream, now is the perfect opportunity to end the Loudness War by adopting universal loudness management. So please join the dialogue here at change.org. Let’s work together to make a better sounding audio world!
Take Action!
The Loudness War is over if you want it. Many people have been concerned for a long time about this issue… Sign this petition, asking streaming services to implement loudness normalization now, following the AES guidelines — and share it with your friends!
Special thanks to Brad Matala and Joe Alaspa for help with the video shoot.
----
Music streaming services need to properly manage audio loudness. We ask them to implement a loudness level in line with the Audio Engineering Society recommendations: http://www.aes.org/technical/document...
No More Loudness Jumps
Music listeners’ number one complaint is when volume levels jump up and down. In contrast, loudness management can make for a far better listening experience: Quiet songs or albums are turned up and loud songs or albums are turned down. This is called “loudness normalization” — and the benefits are huge. When streaming services start using normalization, listeners will be happier and sound quality will improve across all services.
Keep the Artists’ Intent
Streaming services, please let artists choose how their music should sound! Some producers choose to master loud as part of their art. But other creators feel forced to master too loud (over-compress), compromising their vision because more dynamic music would sound lower than the “competition.” They mix and master to the level of the loudest streamer, adding unwanted distortion, pumping and clipping. This situation intensifies the Loudness War in music production and discourages creators from producing programs which are dynamic, open-sounding and impactful.
Streaming services, please turn normalization on by default and choose the AES recommended loudness level (‘target’). This sensible target protects the sound quality of the original production and maintains loudness from track to track. When artists know and expect that loudness management will be used, they can finally follow their own vision without worrying about competing and we can enjoy the music exactly as they intended.
Streamers: Let’s Collaborate
We know streaming services want to provide the best sound and service to their users. As music streaming hits the mainstream, now is the perfect opportunity to end the Loudness War by adopting universal loudness management. So please join the dialogue here at change.org. Let’s work together to make a better sounding audio world!
Take Action!
The Loudness War is over if you want it. Many people have been concerned for a long time about this issue… Sign this petition, asking streaming services to implement loudness normalization now, following the AES guidelines — and share it with your friends!
8 سال پیش
در تاریخ 1395/01/09 منتشر شده
است.
33,977
بـار بازدید شده