Lecture 12 - Distributing Services through Physical and Electronic Channels- Part 1

This module focusses on ‘What’, ‘How’, ‘Where’ and ‘When’ of service distribution strategy.

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• #distributing_services_through_physical_and_electronic_channels_part_1
• #services_marketingpeople_technology_services
• #product_flow
• #negotiation_flow
• #information_and_promotion_flow
• #locational_constraints
• #channel_arbitrage
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• #department_of_management_studies
• #indian_institute_of_technology
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