How to Create Great Licensed Toys

Recorded on October 1, 2023

This panel offers key insights into designing exceptional licensed toys, emphasizing authenticity and opportunities for inventors. Hosted by Mojo Nation's Billy Langsworthy and Stephanie Bailey, VP of Global Toys at Paramount, it explores the success of iconic brands like Teenage Mutant Ninja Turtles in the industry.

When presented at Toy Fair, this session was a part of the Licensing track.

Speakers:
Stephanie Bailey, Paramount
Billy Langsworthy, Mojo Nation