Building Logos for Dark Backgrounds

In this movie, we focus on building brand assets in a one-color format on a dark or photographic background to give clients more flexibility with their brand identities.

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0:00 Intro
0:37 Chp.1 • Easy Conversion Example
01:54 Chp.2 • Using a Nesting Shape
07:10 Chp.3 • Combining Positive & Negative Elements
09:10 Chp.4 • Deconstructing a Complex Design into One Color
12:08 Chp.5 • Edit and Adjust a Multi-Color Design into One Color
14:44 Chp.6 • Using a Gradient in a One Color Format
16:10 Chp.7 • Flexibility for Brand Identity
18:50 Outro

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