Marketing Managment - Market Segmentation -Meaning, Importance and Bases

Explanation in EASYWAY!!!

In this video we will learn concept of Market Segmentation - its meaning , Importance and Bases of Market Segmentation.

Bases :-
1. Geographic Segmentation
2. Demographic Segmentation
3. Sociographic Segmentation
4. Psychographic Segementation
5. Behavioural Segementation


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