SEO Course Online Free | SEO Complete Course | What is SEO? | Types of SEO | Lecture # 01
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10 ماه پیش
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SEO Course Online Free |
SEO Course Online Free | SEO Complete Course | What is SEO? | Types of SEO | Lecture # 01
Module 1: Introduction to SEO
1.1 What is SEO?
• Definition and importance
• Evolution of search engines
1.2 Why SEO Matters
• Impact on website visibility
• Business benefits
1.3 How Search Engines Work
• Crawling, indexing, and ranking
• Major search engine algorithms (Google, Bing, etc.)
Module 2: Keyword Research
2.1 Understanding Keywords
• Types of keywords (short-tail vs. long-tail)
• User intent and search queries
2.2 Keyword Research Tools
• Google Keyword Planner
• SEMrush, Ahrefs, Moz, etc.
2.3 Competitor Analysis
• Identifying and analyzing competitor keywords
Module 3: On-Page SEO
3.1 Title Tags and Meta Descriptions
• Writing compelling titles and descriptions
• Best practices for optimization
3.2 Header Tags
• Proper use of H1, H2, H3, etc.
• Organizing content with headers
3.3 URL Structure
• URL optimisation for search engines and users
• Canonicalization
3.4 Content Optimization
• Creating high-quality, SEO-friendly content
• Keyword density and placement
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3.5 Image Optimization
• Alt tags, file names, and image compression
Module 4: Technical SEO
4.1 Website Structure and Navigation
• Importance of a clean and organized site structure
• Navigation best practices
4.2 XML Sitemaps
• Creating and submitting sitemaps
• Sitemap best practices
4.3 Robots.txt
• Understanding and creating a robots.txt file
4.4 Page Speed Optimization
• Importance of fast-loading pages
• Tools for measuring and improving page speed
Module 5: Off-Page SEO
5.1 Link Building
• Importance of backlinks
• Strategies for ethical link building
5.2 Social Media and SEO
• Impact of social signals on search rankings
• Best practices for integrating social media with SEO
Module 6: Local SEO
6.1 Local Business Listings
• Google My Business optimization
• NAP consistency
6.2 Online Reviews
• Managing and encouraging reviews
• Impact on local search rankings
Module 7: SEO Analytics and Reporting
7.1 Google Analytics
• Setting up and navigating Google Analytics
• Analyzing key metrics
SEO (SEARCH ENGINE OPTIMIZATION) THE IQRAMS
7.2 Google Search Console
• Utilizing Search Console for SEO insights
• Troubleshooting common issues
Module 8: SEO Trends and Updates
8.1 Keeping Up with Algorithm Changes
• Staying informed about search engine updates
• Adapting strategies to algorithm changes
8.2 Emerging SEO Trends
• Voice search, mobile optimization, and other trends
• Future-proofing your SEO strategy
Module 9: SEO Tools
9.1 SEO Audit Tools
• Conducting a comprehensive website audit
• Tools for analysis and recommendations
9.2 SEO Management Tools
• Project management, reporting, and collaboration tools
Module 10: Case Studies and Practical Exercises
10.1 Analyzing Successful SEO Campaigns
• Case studies of websites with successful SEO strategies
10.2 Hands-On Exercises
• Applying SEO techniques to real-world scenarios
• Q&A sessions and discussions
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10 ماه پیش
در تاریخ 1402/09/04 منتشر شده
است.
258
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