Why color is important to the Carolina Herrera brand

(13 Feb 2023)

FOR CLEAN VERSION SEE STORY NUMBER: 4419412

ASSOCIATED PRESS
New York, 13 February 2023
1. Various of runway show
2. SOUNDBITE (English) Wes Gordon, creative director:
"Color is definitely my passion as a designer, and I think it's something that really Herrera has become synonymous with. The shades of bright yellow or pink in combinations. And this season in particular, I think, you know, it's not just about the fabric or the cut or the embroidery that makes something opulent and dramatic. There's opulence in color and the use of color and how you combine colors. And in a moment where every day you wake up to a headline that's scarier than the day before and a world that can seem dark and gray and bleak. I think putting as much color and joy out there as we possibly can has never been more important."
3. Various of runway show

AP VIDEO SHOT BY: Mark Cohen
PRODUCTION: Alicia Rancilio


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