Store Checkout vs Sales Funnel: What’s Best for Your Business

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Know all the differences between Store Checkout vs. Sales Funnel in this video. You’ll learn all the pros, cons, differences, similarities, functionality setup, user journey, and when to use each.

Timestamps of the video:

0:00 - Overview of Store Checkout vs. Sales Funnel
1:16 - Store Checkout vs. Sales Funnel: User Journey Demonstration
1:32 - Store Checkout Flow
2:35 - Store Checkout Funnel Setup inside the FunnelKit Funnel Builder
3:12 - Sales Funnel Flow
4:53 - Differences Between Store Checkout vs. Sales Funnel: Selection of Products
5:17 - Store Checkout: Customers are in Control of Which Products to Buy
6:11 - Sales Funnel: You (Store Owners) are in Control of What Products to Offer to Shoppers
7:40 - Differences Between Store Checkout vs. Sales Funnel: Ability to Navigate Through the Website
7:49 - Store Checkout: Shoppers Have the Freedom to Browse Through Your Store
8:01 - Sales Funnel: Shoppers Don’t Have the Freedom - Follow the Path Within a Funnel
8:27 - Similarities Between Store Checkout and Sales Funnel: Same Terms of Functionalities (Similar Steps)
9:27 - Differences Between Store Checkout vs. Sales Funnel: Applying Rules in One-Click Upsells
10:32 - Setting Up One-Click Upsell with Display Rules
11:27 - Testing One-Click Upsell Offer on the Store Checkout (Front End)
12:51 - Differences Between Store Checkout vs. Sales Funnel: Detailed Analytics
13:35 - Store Checkout: Analytics (Views, Conversions, and Revenue)
13:58 - Sales Funnel: Detailed Metrics for Each Step/Page
14:51 - A/B Test Your Funnel Pages to Improve Your Conversions
15:44 - Differences Between Store Checkout vs. Sales Funnel: When to Use?
17:10 - Conclusion

The store checkout represents the customer’s browsing and decision-making journey. They arrive at the website, add items to your cart and checkout to buy them.

On the other hand, the sales funnel is a broader concept that showcases the entire customer acquisition and conversion process. Shoppers are guided through each path to the landing page to the checkout page to buy a specific product.

By understanding the dynamics of both store checkout and sales funnels, WooCommerce store owners can improve conversion rates, increase revenue and foster long-term customer loyalty.

In this video, we’ve looked at the following concepts:

- Demonstration of the user journey
- Flow of store checkout and sales funnel inside the FunnelKit Funnel Builder
- Selection of products
- Ability to navigate through your store
- Applying rules to offer upsells to customers at the right time
- Detailed Analytics

The FunnelKit Funnel Builder plugin, a powerful sales funnel builder for WordPress and WooCommerce, makes it possible to set both up on your website.

Get FunnelKit now and see your sales skyrocket today: https://funnelkit.com/exclusive-offer...
3 ماه پیش در تاریخ 1403/03/14 منتشر شده است.
502 بـار بازدید شده
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