How to Make a Sales Pitch – Prospecting Pitch Templates to Grow Your Business

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Highspot
7 هزار بار بازدید - 3 سال پیش - You’ve probably been on the
You’ve probably been on the receiving end of lots of terrible pitches with pushy salespeople. But a great pitch should pique your curiosity and make you want to learn more. Our team breaks down how to cut through the noise to capture – and keep – buyer attention.

1. 00:11 What is a sales pitch?
A sales pitch is how you connect with potential buyers. Pitches can happen anywhere – via email, social media, at a conference, or even on the phone. The goal of a sales pitch is to catch the buyer’s attention and convince them to learn more.

2. 00:41  How to make a sales pitch
There’s no one right way to craft a sales pitch, but there are a few guidelines you should follow.

1️⃣ Make it about the customer, not you. Think about what value your product creates FOR your buyer. Are you reducing costs? Improving efficiency? Eliminating manual tasks? Buyers will respond way more to benefits than they will to features.

2️⃣ Think about personalization. Tailor your pitch so that the value and benefits you’re describing map to actual buyer pain points.

3️⃣ Always end with a call to action. What do you want the buyer to do? Call you back? Respond with times to meet? Giving your buyer a specific call to action boosts the likelihood that you’ll get a response.

3. 02:17  Sales pitch and prospecting tips from real reps

4. 05:15 Sales pitch best practices and examples
In this section, Ryan the Rep puts together a perfect pitch. Here’s why it works.

✅ He’s clearly done his research. Research + personalization is key!
✅ He built a connection with shared points of interest
✅ He connected his personalization with his pitch
✅ He’s focused on the buyer’s needs, not the sale
✅ He has a clear follow-up

This example is great because it’s short and simple – but still unique enough to stand out. Use this example as a guide for your next pitch.

4. 05:57 How to deliver a sales pitch
One final piece of advice – pitching is hard. You’ll get a LOT of rejection. The key is to stay confident and keep trying – as always, practice makes perfect.

Learn more about improving sales performance  👉  https://hghspot.co/3nIGsRd

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