Segmentation, Targeting, & Positioning or STP Framework by Phillip Kotler (Video Update 🎬)
1.2 هزار بار بازدید -
2 سال پیش
-
Phillip Kotler is an American
Phillip Kotler is an American marketing author and Professor of International Marketing at the Kellogg School of Management at Northwestern University.
He helped create the field of social marketing that focuses on helping individuals and groups modify their behaviours toward healthier and safer living styles.
Most notably for this video, Kotler created the STP Framework: Segmentation, Targeting, and Positioning.
Let’s explore this topic together!!! 👍
💡💡💡ALERT!!!! Auto Translation is now available. Just click on Closed Captions (CC) and then Settings to choose your language. ✅👀👍
If you’d like to buy me a coffee ☕️ as I work hard to create marketing videos, I would be very appreciative. 🙏 https://ko-fi.com/solveitlikeamarketer
If you like what you see, 👀 Please also join me on Social:
Facebook: Facebook: SolveItLikeAMarketer
Instagram: Instagram: solveitlikeamarketer
LinkedIn: LinkedIn: stevenhobe
If you share this video, please use the hashtag: #SolveItLikeAMarketer 😉
___________________________________________________________________
Chapters
0:00 Who is Phillip Kotler?
3:08 STP Framework explained with examples
9:36 Why is it useful?
___________________________________________________________________
How did you do with this video’s challenge? 🤔📚📖 I would love to hear about that! Share in the comments section below your marketing thoughts, observations, or topic ideas, and let's solve it like a marketer!
Subscribe to catch all the latest videos each week! 🔔🙏
He helped create the field of social marketing that focuses on helping individuals and groups modify their behaviours toward healthier and safer living styles.
Most notably for this video, Kotler created the STP Framework: Segmentation, Targeting, and Positioning.
Let’s explore this topic together!!! 👍
💡💡💡ALERT!!!! Auto Translation is now available. Just click on Closed Captions (CC) and then Settings to choose your language. ✅👀👍
If you’d like to buy me a coffee ☕️ as I work hard to create marketing videos, I would be very appreciative. 🙏 https://ko-fi.com/solveitlikeamarketer
If you like what you see, 👀 Please also join me on Social:
Facebook: Facebook: SolveItLikeAMarketer
Instagram: Instagram: solveitlikeamarketer
LinkedIn: LinkedIn: stevenhobe
If you share this video, please use the hashtag: #SolveItLikeAMarketer 😉
___________________________________________________________________
Chapters
0:00 Who is Phillip Kotler?
3:08 STP Framework explained with examples
9:36 Why is it useful?
___________________________________________________________________
How did you do with this video’s challenge? 🤔📚📖 I would love to hear about that! Share in the comments section below your marketing thoughts, observations, or topic ideas, and let's solve it like a marketer!
Subscribe to catch all the latest videos each week! 🔔🙏
2 سال پیش
در تاریخ 1401/06/16 منتشر شده
است.
1,252
بـار بازدید شده