STOP Using These 3 Words On Your LinkedIn Profile

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Okay, so what three words do you absolutely NEED to avoid using on your LinkedIn profile?

The answer is...

“Actively seeking opportunities”

This phrase, as well as variations of it, can completely ruin your chances of being found by recruiters, let alone getting a job interview. Here’s why…

It hurts your keyword optimization.

Recruiters look for talent on LinkedIn by searching for specific keywords that relate to the job they’re trying to fill.

For example, if a recruiter was trying to fill a Digital Marketing Specialist role, he or she might look for keywords like “digital marketing,” “email marketing,” “blogging,” and so on.

All of these keywords are relevant skill sets that a digital marketing specialist would have on their profile.

So, when you’re saying “actively seeking opportunities” in your headline, you’re missing the opportunity to keyword optimize and you’re decreasing your chances of being found by recruiters.

Waste of valuable real estate.

Recruiters only spend a few seconds reviewing profiles of potential candidates, so you want to make sure you’re showcasing the best, more impactful information at the top of your profile.

When you opt to use meaningless phrases like “looking for opportunities,” specifically your top fold, you’re wasting a valuable real estate on your profile.

You’re choosing to use phrases like that instead of being intentional and strategic with what you add to your profile.

Words like that add nothing to your profile because they don’t help you brand yourself for a specific job and they don’t help you increase your keyword density on your profile.

It makes you look desperate.

When you put phrases on your profile like “seeking new opportunities,” it can hurt your personal brand, and ultimately, your chances of landing a job interview.

This phrase makes you look desperate for a job, and employers aren’t necessarily going to want to bring you in if you’re essentially begging for employment.

Why? It’s a risk. If you’ll do anything to get a job right now, even if it’s not the right fit for you, you might leave that company within a few months when you find a better opportunity. It costs employers a lot of time and money when employees leave, so it’s a big risk.

So, if you do one thing today, REMOVE that phrase from your profile! It won’t help you get a new job.

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6 سال پیش در تاریخ 1396/12/22 منتشر شده است.
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