NRL in Las Vegas was a Success But What's Next? (An American Perspective)

The Touchback
The Touchback
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The NRL’s first trip to Vegas is in the books and while it wasn’t a jackpot, overall, it can be classified as a net positive. A winning hand at blackjack so to speak. A nice advertisement for the game and a chance for Australia to take over Sin City.

The NRL in Vegas was a success although probably not groundbreaking. And the sport plans on making bigger inroads in America, well, it needs to fix a huge problem that will hamstring growth.

Overall, the games had all you could want. Hits, physicality, action, excitement, speed. Well, everything apart from Jason Saab getting caught from behind by Lachlan Elias. Seriously, Joey Manu throwing a Heisman-quality stiff arm before busting out a Jason Williams level behind the back pass is something no other sport in the world offers.

What’s next for the NRL? How about fixing the biggest thing that will recent new fans in America from following the sport for the rest of the season and beyond, the comically overpriced Watch NRL subscription.

Here’s the deal, good app, with lots of good content. Not worth the $150 US dollars. Not for a sport many folks aren’t going to be able to watch live most weeks. It is sheer lunacy that the NRL wants so much money for this.

At $50-60 a year, sure, it’s worth a punt. Bundled into something else. Hell yeah. As a standalone product. Get out of here. You want NFL money for a product that has a tenth of the following or understanding.

Beyond that, it is important for the NRL not to lose sight of the Australian fanbase. Building up the US market is cool but going crazy with expansion and playing games overseas. One of the reasons overseas fans, such as myself, enjoy it is because of its distinctly Australian feel. It just hits different from US sports.

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