7 Marketing Secrets Indian Companies Hide From Public Ft Noise Marketing Head | MOG62 Nitin Bajaj
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7 Marketing Secrets Indian Companies
7 Marketing Secrets Indian Companies Hide From Public Ft Noise Marketing Head
In today’s power-packed episode of Mad Over Growth, Nitin Bajaj had a great conversation with Shantanu Chauhan, who is a Founding Team Member and Marketing Head at Noise (India's trusted smart wearable brand). Shantanu was listed under India’s Top 100 Digital Marketers 2023 and FE Marketing Leader 2022.
The podcast embarks on the challenges of marketing in India, importance of understanding consumer behavior, and creating a balance between traditional and digital marketing. The difficulty in tracking the effectiveness of advertising and the cost differences between traditional and digital platforms is also highlighted.
We also talk about the significance of word-of-mouth marketing, the impact of product endorsement on consumer behavior, the importance of the execution of a marketing campaign and the touchpoints that need to be considered.
If you are a digital marketer or someone who wants to kickstart their career in marketing, then this episode is a perfect gem for you.
Watch the podcast till the end.
Liked the video? Like, comment & subscribe for more!
Follow us on other social media platforms:
Instagram: Instagram: nitinbajaj_mog
LinkedIn: LinkedIn: madovergrowth
Twitter: Twitter: MadOverGrowth
WhatsApp: https://whatsapp.com/channel/0029VaBZ...
Follow Shantanu Chauhan:
Instagram: Instagram: lokendratomar_weight_loss
Linkedin: LinkedIn: shantanu-chauhan-a827996a
CHAPTERS:
00:00 Teaser
01:55 Introduction
02:51 Top 3 Challenges of Marketers in India
05:54 Balance b/w Traditional & Digital Marketing
09:23 Cost of advertising in a Newspaper
13:01 Challenges of Consumer Brands
19:08 How to measure Brand Recall?
22:05 Marketing Strategies for a new Skincare Brand
27:43 How to plan a Marketing Campaign?
36:35 Using AI for Marketing
44:28 Moment Marketing
47:25 Trends in GenZ
53:07 How to choose Content Creators for your Branding?
01:00:33 How to plan a Product Marketing?
01:06:25 How to select Brand Ambassadors?
01:16:08 What to consider in Brand Spend?
01:22:31 Conclusion
#Noise #D2C #Brand #Marketing #India #Entrepreneur #DigitalMarketing #ContentCreation #NeerajChopra #Business #Podcast #MadOverGrowth #NitinBajaj
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Watch Previous Episodes with:
Lokendra Tomar - Diabexy Founder on Diabetes Cure, and...
Nitin Joshi - Nitin Joshi on Startups, VC, ChatGPT,...
Prerna Kalra - From Paytm 3rd Employee to 100 CRORE ...
----
About Mad Over Growth:
Mad Over Growth is a podcast series of insightful conversations with growth-minded individuals & brings you their strategies & anecdotes of success.
Hosted by Nitin Bajaj, founder of EasyLeadz - a bootstrapped & profitable SAAS startup that helps over 300K+ businesses generate leads for their business.
This podcast is produced by EasyLeadz.
----
About EasyLeadz:
EasyLeadz is the easiest way to find B2B contact numbers of professionals & decision-makers with just one click. Our hit rate and the accuracy of the numbers are probably the best in the industry. Actions speak louder than words, try it out for free, https://bit.ly/3GqgAnt
LinkedIn: LinkedIn: easyleadz
Instagram: Instagram: easyleadz
----
Credits:
Editor: Nitin Kumar
In today’s power-packed episode of Mad Over Growth, Nitin Bajaj had a great conversation with Shantanu Chauhan, who is a Founding Team Member and Marketing Head at Noise (India's trusted smart wearable brand). Shantanu was listed under India’s Top 100 Digital Marketers 2023 and FE Marketing Leader 2022.
The podcast embarks on the challenges of marketing in India, importance of understanding consumer behavior, and creating a balance between traditional and digital marketing. The difficulty in tracking the effectiveness of advertising and the cost differences between traditional and digital platforms is also highlighted.
We also talk about the significance of word-of-mouth marketing, the impact of product endorsement on consumer behavior, the importance of the execution of a marketing campaign and the touchpoints that need to be considered.
If you are a digital marketer or someone who wants to kickstart their career in marketing, then this episode is a perfect gem for you.
Watch the podcast till the end.
Liked the video? Like, comment & subscribe for more!
Follow us on other social media platforms:
Instagram: Instagram: nitinbajaj_mog
LinkedIn: LinkedIn: madovergrowth
Twitter: Twitter: MadOverGrowth
WhatsApp: https://whatsapp.com/channel/0029VaBZ...
Follow Shantanu Chauhan:
Instagram: Instagram: lokendratomar_weight_loss
Linkedin: LinkedIn: shantanu-chauhan-a827996a
CHAPTERS:
00:00 Teaser
01:55 Introduction
02:51 Top 3 Challenges of Marketers in India
05:54 Balance b/w Traditional & Digital Marketing
09:23 Cost of advertising in a Newspaper
13:01 Challenges of Consumer Brands
19:08 How to measure Brand Recall?
22:05 Marketing Strategies for a new Skincare Brand
27:43 How to plan a Marketing Campaign?
36:35 Using AI for Marketing
44:28 Moment Marketing
47:25 Trends in GenZ
53:07 How to choose Content Creators for your Branding?
01:00:33 How to plan a Product Marketing?
01:06:25 How to select Brand Ambassadors?
01:16:08 What to consider in Brand Spend?
01:22:31 Conclusion
#Noise #D2C #Brand #Marketing #India #Entrepreneur #DigitalMarketing #ContentCreation #NeerajChopra #Business #Podcast #MadOverGrowth #NitinBajaj
----
Watch Previous Episodes with:
Lokendra Tomar - Diabexy Founder on Diabetes Cure, and...
Nitin Joshi - Nitin Joshi on Startups, VC, ChatGPT,...
Prerna Kalra - From Paytm 3rd Employee to 100 CRORE ...
----
About Mad Over Growth:
Mad Over Growth is a podcast series of insightful conversations with growth-minded individuals & brings you their strategies & anecdotes of success.
Hosted by Nitin Bajaj, founder of EasyLeadz - a bootstrapped & profitable SAAS startup that helps over 300K+ businesses generate leads for their business.
This podcast is produced by EasyLeadz.
----
About EasyLeadz:
EasyLeadz is the easiest way to find B2B contact numbers of professionals & decision-makers with just one click. Our hit rate and the accuracy of the numbers are probably the best in the industry. Actions speak louder than words, try it out for free, https://bit.ly/3GqgAnt
LinkedIn: LinkedIn: easyleadz
Instagram: Instagram: easyleadz
----
Credits:
Editor: Nitin Kumar
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