Farmer's Pimped Convenience Products Crack The Dragons Up! | Dragons’ Den

Rob Shaw, the co-founder of 'The Crackin’ Egg Co' pitched his reinvention of the lunch box staple, he sells hard-boiled eggs coated in a brightly coloured outer layer, which keeps them fresh for a month. Mr. Shaw is seeking an investment of £80,000 in return for a 20% equity stake, but will any of the Dragons get over the colourful spectacle?

An international sensation, Dragon's Den features entrepreneurs pitching for investment in the Den from our Dragons, five venture capitalists willing to invest their own money in exchange for equity.

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