Web Analytics Tagging and Tracking Explained

A short audio slide show that explains the very basics of how web analytics tools collect data, regardless of whether they're Yahoo! Web Analytics, Google Analytics, Webtrends, Adobe (Omniture) Sitecatalyst, Coremetrics, or (I assume) AT Internet.

• #science_technology
• #webanalytics
• #sitecatalyst
• #googleanalytics
• #yahoowebanalytics
• #coremetrics
• #omniture
• #pagetagging