Build Vibrant Customer Communities in B2B | Kevin Lau, F5 Solutions

Leadtail
Leadtail
1.2 هزار بار بازدید - 8 ماه پیش - What if your B2B Marketing
What if your B2B Marketing could create customer communities that were your biggest fans?

Join our host, Bryan Kramer, the author of There is no B2B or B2C, It's Human to Human, as he interviews Kevin Lau of F5 Solutions about the importance of customer loyalty in SaaS models, why building a great customer onboarding is vital, and the challenges and benefits of scaling your customer experience from small group to vibrant community.

____

CONNECT with us at:
Website: https://leadtail.com/
Leadtail TV: https://www.leadtailtv.com/
LinkedIn: LinkedIn: lead..
Twitter: Twitter: leadtail
Facebook: Facebook: Leadtail
Instagram: Instagram: leadtail

____

00:00 Coming up in this interview...
00:39 Intro
01:32 How F5 is managing the Transition Into SaaS
02:45 Direct Customer Connections is Vital in Marketing
04:07 How Kevin Gets Sincere Customer Feedback
06:01 Customer Onboarding is an Essential Piece to Keeping Customers in SaaS
07:55 Tools for Getting the Right Feedback At The Right Time
09:25 Converting Customers to a Raving Fanbase
13:03 Creating a Vibrant Community in B2B
16:51 Scaling Customer Experience in a SaaS Model
20:38 The Most Critical Moment for Building A Great Customer Experience
23:31 How Being a Fan Informs Kevin's Efforts to Convert Customers into Fans
8 ماه پیش در تاریخ 1402/08/19 منتشر شده است.
1,257 بـار بازدید شده
... بیشتر