Unlocking the Future of Retail: Connected Experiences, Channelless Commerce & New Loyalty eCommerce
10.3 هزار بار بازدید -
12 ماه پیش
-
Get ready to redefine your
Get ready to redefine your retail strategy with this deep dive into the future of the retail experience. This video sheds light on the evolution from legacy systems to unified platforms, the growing importance of connected, immersive, and channelless retail experiences. Witness the dawn of the new retail era, where customers lead the transformation.
In the future, expect retail stores to focus intensely on consumer engagement. Picture 'The Boardwalk', taking up half of physical stores - zones dedicated to interactive, sensory experiences with products and brands. It's not just about buying; it's about building brand loyalty and creating real connections.
As the lines between digital and physical shopping blur, a new term enters the lexicon: channelless commerce. Customers now demand the flexibility to engage with brands anytime, anywhere, dictating new rules of retail engagement.
In this changing landscape, loyalty becomes the key differentiator in the competition. So, how can brands secure customer loyalty? Join us as we unpack these trends and predict how they will shape the future of retail.
Hashtags: #FutureofRetail #ChannellessCommerce #ConnectedExperiences #Loyalty #UnifiedPlatforms #retailtrends
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Mert Damlapinar has been in director roles for eCommerce, digital marketing, and sales at global companies like L'Oreal, Mondelez, and Sabra / Pepsico; he's currently the Principal of CPG Digital Commerce Acceleration at EPAM. He holds a master's degree in Applied Business Analytics from Boston University, executive management degrees in Integrated Digital Marketing from Cornell University, and Applied Data Science and Digital Transformation from Massachusetts Institute of Technology.
He published his second book, Agile Analytics for Startups, in October 2022, and he's currently working on his 3rd book on eCommerce.
In the future, expect retail stores to focus intensely on consumer engagement. Picture 'The Boardwalk', taking up half of physical stores - zones dedicated to interactive, sensory experiences with products and brands. It's not just about buying; it's about building brand loyalty and creating real connections.
As the lines between digital and physical shopping blur, a new term enters the lexicon: channelless commerce. Customers now demand the flexibility to engage with brands anytime, anywhere, dictating new rules of retail engagement.
In this changing landscape, loyalty becomes the key differentiator in the competition. So, how can brands secure customer loyalty? Join us as we unpack these trends and predict how they will shape the future of retail.
Hashtags: #FutureofRetail #ChannellessCommerce #ConnectedExperiences #Loyalty #UnifiedPlatforms #retailtrends
..........
Mert Damlapinar has been in director roles for eCommerce, digital marketing, and sales at global companies like L'Oreal, Mondelez, and Sabra / Pepsico; he's currently the Principal of CPG Digital Commerce Acceleration at EPAM. He holds a master's degree in Applied Business Analytics from Boston University, executive management degrees in Integrated Digital Marketing from Cornell University, and Applied Data Science and Digital Transformation from Massachusetts Institute of Technology.
He published his second book, Agile Analytics for Startups, in October 2022, and he's currently working on his 3rd book on eCommerce.
12 ماه پیش
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