Set up Shopify dataLayer on Checkout - GTM Custom Events & Variables [Lesson 4]
29.8 هزار بار بازدید -
3 سال پیش
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🔔 New Free Course│Data-First Google
🔔 New Free Course│Data-First Google Ads Optimization Course (July 2023) Playlist: Data-First Google Ads Optimization Co...
🎉Just released our Shopify GA4 Course [2023]! Click the link below to start learning and using Google Analytics 4 👇.
Shopify GA4 Course [2023]
Learn Shopify GA4 Native Integration - Set up Google Analytics 4 on Shopify ...
dataLayer is one of the most important concepts of the data tracking & analytics topic. We prepared a special code block (Shopify dataLayer) for you that will allow Google Tag Manager to read/process your purchase data 👇.
(Shopify Checkout/Purchase dataLayer code below 👇👇👇)
This video is Lesson 4 📚of our comprehensive, actionable, FREE Google Tag Manager (#GTM) - #Shopify Course 🎓on Youtube.
Previous video - must-do step - Install Google Tag Manager on Shopify...
This is the most important video of the series. We will place a dataLayer code into your checkout page and then process those variables using GTM. We will create custom variables and triggers on GTM that will allow us to create Conversion Pixels for Google Ads and FB Pixels in the next steps.
00:00 Intro to dataLayers
00:22 What is dataLayer and how it works
01:51 Adding dataLayer into Shopify Checkout page
03:05 Overview of Shopify GTM dataLayer
04:39 Create a custom purchase trigger on GTM
05:30 Test Shopify purchase event with GTM Debugger
07:00 Create custom dataLayer variables
08:15 Create Transaction ID variable
dataLayer code below 👇👇👇
Visit our website to get the dataLayer code block that we have specifically prepared for this course - https://analyzify.app/google-tag-mana...
A kind reminder, the code block WILL NOT WORK if you haven't done the previous steps. Go back to previous videos and follow along if you haven't.
In the following videos we will:
- Add Google Ads conversion tracking through GTM
- Add GA4 Ecommerce tracking through GTM
- Add Facebook Pixel purchase tracking through GTM
🎉Just released our Shopify GA4 Course [2023]! Click the link below to start learning and using Google Analytics 4 👇.
Shopify GA4 Course [2023]
Learn Shopify GA4 Native Integration - Set up Google Analytics 4 on Shopify ...
dataLayer is one of the most important concepts of the data tracking & analytics topic. We prepared a special code block (Shopify dataLayer) for you that will allow Google Tag Manager to read/process your purchase data 👇.
(Shopify Checkout/Purchase dataLayer code below 👇👇👇)
This video is Lesson 4 📚of our comprehensive, actionable, FREE Google Tag Manager (#GTM) - #Shopify Course 🎓on Youtube.
Previous video - must-do step - Install Google Tag Manager on Shopify...
This is the most important video of the series. We will place a dataLayer code into your checkout page and then process those variables using GTM. We will create custom variables and triggers on GTM that will allow us to create Conversion Pixels for Google Ads and FB Pixels in the next steps.
00:00 Intro to dataLayers
00:22 What is dataLayer and how it works
01:51 Adding dataLayer into Shopify Checkout page
03:05 Overview of Shopify GTM dataLayer
04:39 Create a custom purchase trigger on GTM
05:30 Test Shopify purchase event with GTM Debugger
07:00 Create custom dataLayer variables
08:15 Create Transaction ID variable
dataLayer code below 👇👇👇
Visit our website to get the dataLayer code block that we have specifically prepared for this course - https://analyzify.app/google-tag-mana...
A kind reminder, the code block WILL NOT WORK if you haven't done the previous steps. Go back to previous videos and follow along if you haven't.
In the following videos we will:
- Add Google Ads conversion tracking through GTM
- Add GA4 Ecommerce tracking through GTM
- Add Facebook Pixel purchase tracking through GTM
3 سال پیش
در تاریخ 1400/01/01 منتشر شده
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