Hofstede Cultural Dimensions Theory

Welcome to our YouTube channel! In this enlightening video, we delve into the Hofstede cultural dimensions theory. Developed by renowned sociologist Geert Hofstede, this theory explores how cultural values impact behaviour and communication across different societies. Gain insights into the six cultural dimensions: power distance, individualism vs. collectivism, masculinity vs. femininity, uncertainty avoidance, long-term vs. short-term orientation, and indulgence vs. restraint. Discover the practical applications of this theory in cross-cultural management, international business, and intercultural communication. Join us as we analyse real-world examples and provide valuable insights into understanding and navigating cultural differences.

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