How fungi can disrupt the meat industry | Paul Shapiro | TEDxBoston
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For centuries, we've thought of
For centuries, we've thought of "meat" as flesh from a once-living animal. But with meat production today being a leading driver of climate change, deforestation, wildlife extinction, and more, is there a way we can satiate humanity's "meat-tooth" without the need to raise and slaughter so many animals?
CEO and author Paul Shapiro makes the case for creating new kinds of meat experiences by harnessing the power of microscopic fungi to lighten humanity's footprint, and food-print, on the planet. Paul Shapiro is the CEO of The Better Meat Co., the author of the national bestseller Clean Meat: How Growing Meat Without Animals Will Revolutionize Dinner and the World, a TEDx speaker, and the host of the Business for Good Podcast. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx
CEO and author Paul Shapiro makes the case for creating new kinds of meat experiences by harnessing the power of microscopic fungi to lighten humanity's footprint, and food-print, on the planet. Paul Shapiro is the CEO of The Better Meat Co., the author of the national bestseller Clean Meat: How Growing Meat Without Animals Will Revolutionize Dinner and the World, a TEDx speaker, and the host of the Business for Good Podcast. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx
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