Introducing Levi Strauss & Co. Project F.L.X.

Levi Strauss & Co. introduces Project F.L.X. (future-led execution), a new operating model that brings denim finishing into the digital era. By digitizing denim finish design and development, we’re enabling a more responsive and sustainable supply chain at an unparalleled scale. Project F.L.X. radically reduces time to market and eliminates thousands of chemical formulations from jeans finishing. Through Project F.L.X., we are achieving the ultimate balance of agility and sustainability, while upholding our standards of craftsmanship, quality and authenticity.

For more information: http://levistrauss.com/unzipped-blog/...

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Created in 1873, Levi's® jeans are the original, authentic jeans. They are the most widely recognized and often imitated clothing products in the history of apparel. Over successive generations, Levi's® jeans have captured the attention, imagination and loyalty of diverse individuals. #levis #levisjeans #levis501

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