'Extraordinary Arrogance Wrapped In A Bit Of Marketing Ignorance': Twitter Replaces Bird With ‘X’

Elon Musk has replaced Twitter’s iconic blue bird logo with an “X” on Monday, part of a major rebrand teased over the weekend that takes the platform another step closer to the billionaire’s dream of creating an “everything app.” Seth Matlins, Managing Director of the Forbes CMO Network, joins 'Forbes Talks' to discuss the social media platform's rebranding strategy.

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