Johnson & Johnson: K-Y® YOURS MINE™

The One Club for Creativity
The One Club for Creativity
21.7 هزار بار بازدید - 16 سال پیش - Instead of being viewed as
Instead of being viewed as a medicinal lubricant designed for specific audiences, we wanted YOURS MINE™ to talk to couples the way they talk to each other. We wanted to engage couples in a dialogue allowing them to interact with the brand and learn more about the specific product.

Then we wanted to provide some entertainment that made them smile or even reflect on their own relationship. We wanted to diffuse the awkward conversation of sex through humor and dialogue that brought couples closer together courtesy of K-Y® YOURS MINE™.
16 سال پیش در تاریخ 1388/01/19 منتشر شده است.
21,743 بـار بازدید شده
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