The Politics of Reclaiming Barbie and the Barbiecore Aesthetic

In this video essay I discuss the history of the Barbie doll and the Mattel corporation, their controversies and their progress. I also discuss Barbie’s history as a feminist icon and how radical Barbiecore is and why it matters.

Lastly, I talk about some of my predictions about Greta Gerwig’s upcoming Barbie movie adaptation starring Margot Robbie and Ryan Gosling.


TIMESTAMPS:
0:00 Disclaimer
0:15 Content Note
0:33 Intro
2:20 Part 1: Barbie’s History and Boobs
10:13 Part 2: The ‘Other’-ed Barbies
18:40 Part 3: Barbie, Whiteness and Femininity
28:15 Conclusion

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Links:

ANNA MAY WONG BECOMES THE FIRST ASIAN AMERICAN DOLL IN BARBIE’S INSPIRING WOMEN SERIES
https://thepopinsider.com/news/first-...

Barbie logo history
https://logo.com/blog/barbie-logo

Oriental Barbie Doll
https://barbie.fandom.com/wiki/Orient...

1980 Barbie Dolls
https://www.fashion-doll-guide.com/19...

‘A little act of revolution’: How Mattel came to make the first Black Barbie
https://www.independent.co.uk/news/wo...

Launching a Toy Company
https://artsandculture.google.com/sto...

Why the new Barbie movie is the feminist epic we deserve
https://www.standard.co.uk/insider/ba...

Francie (Barbie)
https://en.wikipedia.org/wiki/Francie...)

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Music:
all music is from the YouTube Audio Library

Dancing Star - Aakash Gandhi
Aakash Gandhi - Dancing Star

Summer Breeze - Nate Blaze
Summer Breeze

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