Clari Playbook: Inspecting your Next Quarter Pipeline
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4 سال پیش
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Today’s business world has honed
Today’s business world has honed in sharply on the health of the current quarter. With huge shifts in the economy, who can blame leaders for focusing on the deals that make or break their business right now? But using only an in-quarter lens is not the right strategy for long term growth.
Customer buying behavior is shifting as rapidly as the news. Even before COVID-19, Gartner research indicated that the B2B buyer’s journey looks more like a maze than a linear process. This means that sales leaders, and their reps, need to break from linear thinking when it comes to their deals because it disconnects them from serving their buyers throughout the sales cycle.
According to Forbes, myopically focusing on the current quarter neglects the early pipeline stages, their progress, and their future value. This type of short-term thinking puts the health of the company’s revenue stream at risk. It shifts the focus from a confident, strategic mindset to a quest for current-quarter results, notes a Forbes contributor. This causes leaders to sacrifice investment in tomorrow’s growth for deals closed today—and ultimately leads to last minute scrambles to make the number.
Sales leaders should take time each month to understand the complete pipeline picture and realign the sales team’s efforts to drive execution for future quarters.
But how can you gain enough visibility to do that?
We’re diving into your next quarter inspection. We’ll help you answer questions like:
- How much pipeline do I need in certain stages to meet next quarter’s quota?
- Am I loading the pipeline with enough qualified prospects?
- How much coverage do I have, and how much do I need?
- What is my deal mix? How do we need to diversify for more balanced coverage?
With answers to these questions, sales leaders and their reps can align and nurture their next quarter deals to ensure that every quarter is a win.
About Clari
Clari’s Revenue Operations Platform improves efficiency, predictability, and growth across the entire revenue process. Clari gives revenue teams total visibility into their business, to drive process rigor, spot risk and opportunity in the pipeline, increase forecast accuracy, and drive overall efficiency.
Thousands of sales, marketing, and customer success teams at leading companies, including Okta, Adobe, Workday, Zoom, and Finastra, use Clari’s execution insights to make their revenue process more connected, efficient, and predictable.
Visit us at https://www.clari.com/
Follow Clari on LinkedIn to learn more about driving predictable revenue LinkedIn: clari
Customer buying behavior is shifting as rapidly as the news. Even before COVID-19, Gartner research indicated that the B2B buyer’s journey looks more like a maze than a linear process. This means that sales leaders, and their reps, need to break from linear thinking when it comes to their deals because it disconnects them from serving their buyers throughout the sales cycle.
According to Forbes, myopically focusing on the current quarter neglects the early pipeline stages, their progress, and their future value. This type of short-term thinking puts the health of the company’s revenue stream at risk. It shifts the focus from a confident, strategic mindset to a quest for current-quarter results, notes a Forbes contributor. This causes leaders to sacrifice investment in tomorrow’s growth for deals closed today—and ultimately leads to last minute scrambles to make the number.
Sales leaders should take time each month to understand the complete pipeline picture and realign the sales team’s efforts to drive execution for future quarters.
But how can you gain enough visibility to do that?
We’re diving into your next quarter inspection. We’ll help you answer questions like:
- How much pipeline do I need in certain stages to meet next quarter’s quota?
- Am I loading the pipeline with enough qualified prospects?
- How much coverage do I have, and how much do I need?
- What is my deal mix? How do we need to diversify for more balanced coverage?
With answers to these questions, sales leaders and their reps can align and nurture their next quarter deals to ensure that every quarter is a win.
About Clari
Clari’s Revenue Operations Platform improves efficiency, predictability, and growth across the entire revenue process. Clari gives revenue teams total visibility into their business, to drive process rigor, spot risk and opportunity in the pipeline, increase forecast accuracy, and drive overall efficiency.
Thousands of sales, marketing, and customer success teams at leading companies, including Okta, Adobe, Workday, Zoom, and Finastra, use Clari’s execution insights to make their revenue process more connected, efficient, and predictable.
Visit us at https://www.clari.com/
Follow Clari on LinkedIn to learn more about driving predictable revenue LinkedIn: clari
4 سال پیش
در تاریخ 1399/08/16 منتشر شده
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