Unboxing M.Gemi

M.Gemi is a direct-to-consumer footwear brand combining the tradition of Italian footwear with the instantaneous demands of modern fashion. They're known for launching new styles every single Monday. Want to hear more about M.Gemi's strategic supply chain? Listen to our interview with the President of M.Gemi: https://blog.lumi.com/wellmade/51-che...

On the latest episode of Unboxing Things, Jesse shows the tactile packaging choices M.Gemi invests in to achieve a premium feel.​ Rich patterns and textured materials — this box oozes luxury!

Here are just some of the things we love about their packaging:

- One color flexographic printed kraft box
- Roll end tuck front with fall out front panel to easily pull out the shoe box. ​
- Collateral card envelope in premium paper
- Integrated packing slip
- Rigid set-up box that's foil stamped and wrapped in linen​
- Screen printed dust bag
- Handwritten, personalized card
- Pattern interior in the rigid set-up box
- Custom printed and cut tissue paper

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