New keys to success in Luxury Management - Jean-Noël Kapferer HEC Paris

"Everything has to be changed in the luxury industry from HR, to supply chains, to logistics, to sales people"- Jean-Nöel Kapferer

Interviewed by Thibault Lieurade, Jean-Nöel Kapferer, Emeritus profesor at HEC Paris, discusses the new keys to success in the luxury industry in this modern, digital age.

If you want to find out more about the Executive Certificate in Luxury at HEC Paris, follow the link: https://execed.hec.edu/en/executive-c...

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