What is programmatic digital out-of-home 🎓Programmatic DOOH U buyer's masterclass 2

Most media buyers have read the infamous ebook “WTF is programmatic?” – welcome to the sequel. In this lesson, you’ll learn the foundations of programmatic DOOH from A to Z, and be equipped with the basics needed to start exploring this channel.

Professor: Adam Green, SVP & GM of Broadsign Reach

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