"Marketing Management" Important MCQs Practice Test Part 2

MCQ quiz on Marketing Management

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Questions:
00:08 - Products seen as having extension potential into other markets
00:21 - Products seen as only suitable in one single market
00:34 - Products designed to meet global segments
00:47 - Trade mark is a …………
01:00 - ……………brands indicate only the product category
01:13 - Which of the following is not a limitation of branding
01:26 - The only revenue producing element in the marketing mix is.
01:39 - Brands add value for both customers and the firm by
01:52 - Which of the following is not a component of brand equity.
02:05 - Which is not a level of brand loyality.
02:18 - Air conditioners are an example of …….goods.
02:31 - Yellow goods include ………goods.
02:44 - ………goods are purchased on a regular basis.
02:57 - ……….influence product line decisions.
03:10 - Rising profits is a feature of ……….stage of PLC.

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