How Taylor Swift Became A Billionaire ? The Music Industry Business case study

Think School
Think School
670.7 هزار بار بازدید - 2 ساعت پیش - Download the Kiwi App:
Download the Kiwi App: kiwitpap.page.link/9pvZ58P3wG8yVhfQ9 Kiwi - India's first UPI enabled Credit Card - 1% Cashback directly in your bank account - Pay later for you scan & pay transactions - Lifetime free credit card *T&C Apply #15yearsofyoutube ⭐️ Think School’s flagship Communication course with an exclusive workshop on Chat GPT included: thethinkschool.com/sp/communication-masterclass/ VIDEO INTRODUCTION: As we all have grow up, each of our generation has seen the rise of a legendary artist that inspired an entire generation!! Before 90s we saw legends like Michael jackson, Britney spears and ofcourse the beatles!!! And today we are seeing the rise of another generation of Legendary artist like Cold play, Beyonce and Rihana!! But you know what??? Taylor Swift is one such artist who has done something so legendary that she single-handedly beat the records of Rihana Beyonce and Cold play combined!!! In the summer tour of 2023, while Cold play made 85 Million dollars, Beyonce made 145 Million dollars, both of them combined made 230 Million dollars!! But taylor swift single handedly made an insane 305 Millions!! and now This tour alone is set to earn $1 billion in ticket sales and $5.7 billion in consumer spending in the US economy; you know how much money that it??? This tour alone generated more revenue than the GDP of 35 countries!! So ever since Taylor swift started touring, my Gen z friends have been going crazy about Taylor!! and because of this intense pressure, I started looking into Taylor!! and you know what I found!! I think Taylor Swift is a marketing genius and a brilliant businesswoman who knows how to use storytelling to make a billion dollars!! because if a single person can catalyze a billion-dollar economy that is something absolutely extraordinary!! So in this episode today, lets dig deep and understand, Without a powerful connection, without a rich a family background, how did an ordinary girl like Taylor swift become a legend in the American music industry?? What are the personal branding strategies that she deployed to be called the greatest artist of this generation? And most importantly, what are the marketing lessons that we need to learn from this legend called Taylor Swift!! _____________________________ www.cosmopolitan.com/entertainment/celebs/a2980780… www.theverge.com/2017/6/9/15767986/taylor-swift-ap… news.harvard.edu/gazette/story/2023/08/so-what-exa… Think School is a Digital School that we all deserved, but never had ►►Check out Think School's Online courses: www.thethinkschool.com/ ⬇️Our Top 2022 Playlist Geopolitics: India is Trapping China -    • How India is TRAPPING China with its ...   Oil Giants Crushing Europe -    • How Saudi Arabia & Russia are crushin...   Israel’s Secret Strategies -    • How did Israel become SUPER POWERFUL ...   China vs India Military Strategy in Ladakh -    • Why is China taking over Indian BORDE...   Upcoming US Recession Affects Indian Economy -    • How US Recession will Shake the INDIA...   Best of Business: 1. Asian paints -    • How Asian Paints Built MONOPOLY in th...   2. Amul -    • How Amul beat its competition & made ...   3. Haldiram -    • How did Haldiram Build a 5000cr busin...   4. Malboro -    • The Genius Marketing Strategy of Marl...   5. Lijjat Papad -    • How 7 Mumbai-based women Entrepreneur...   ►Books Everyone should read: 1. Sapiens: amzn.to/3wIqqtG 2.Jab Jab Jab Right Hook: amzn.to/3eb36ym 3.Presuasion: amzn.to/3nF4Xi8 4.Start with why: amzn.to/2R7UHCW 5. Culture code: amzn.to/3tfaxsZ 6. Hooked: amzn.to/2R9G9CM 7. I will teach you to be rich: amzn.to/3AUDLSO 8. From Third world to First: amzn.to/3yQSjAV 9. This is Marketing: amzn.to/334VNlL 🎧 Want to buy the equipment we use? 1. Our Laptop: amzn.to/3z66odv 2. Our Mic: amzn.to/3liQQyi 3. Camera Stand: amzn.to/3z8l3ov 4. Mobile holder for stand: amzn.to/3xgCF25 5. Laptop: amzn.to/3gMYXRi ✅Study Materials: news.northeastern.edu/2023/08/11/taylor-swift-econ… ✅To support our work you can donate here: www.instamojo.com/@thinkschool #taylorswift #business #thinkschool #businesscasestudy #geopolitic Credits: CNN-News 18, WION, NBC News, Money control pro, Business standard, TV18,Business Today, ABC news, CNBC, ET now ,Bloomberg originals, Financial Times, DW documentary, AL Jazeera English, BBC news, Firstpost. Fair use - This video is for educational purposes only. All materials used in this video, including images, audio, and video clips, are the property of their respective owners and are used here under the doctrine of fair use. This video is intended to provide commentary, criticism, research, and education on the subject matter. We believe this constitutes a fair use of any such copyrighted material as provided for in Section 107 of the US Copyright Law
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