$120 million-plus brand value just numbers for me: Virat Kohli

Virat Kohli spoke in a recent interview about managing his brand equity and why he is rethinking endorsing products that don’t suit his lifestyle.

Virat Kohli is in England for the Champions Trophy cricket tournament, which marks the start of a formidable season for the Indian team in his first year as captain in all three formats of the game.

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