What's the difference between zero-party and first-party data? Here's what marketers should know!

In this video, we are gonna talk about the difference of first-party and zero-party data. As well we will try to analyse whether zero-party data is worth the hype in marketing communities.

Try the impact of first-party data on your advertising with RedTrack — http://redtrack.io/?utm_source=youtub...

#digitalmarketing #zeropartydata #firstpartydata #marketing analytics #redtrack

00:00 - 00:20 Intro
00:20 -  00:35 Three types of customer data
00:35 - 02:06  what is third-party data
02:06 - 04:17 what is first-party data
04:17 - 06:37 what is zero-party data
06:37 - 7:33 - RedTrack using first-party data

• #nonprofits_activism
• #affiliate_marketing
• #affiliate_marketing_tracker
• #marketing_optimization
• #data_tracker
• #performance_tracker
• #marketing_tracker
• #performance_optimization
• #affiliate
• #seo_tracker
• #ad_tracker