7 P's of Service Marketing | Problems in Service Marketing [in Hindi] | Marketing Management Lecture

Sonu Singh - PPT wale
Sonu Singh - PPT wale
97.4 هزار بار بازدید - 4 سال پیش - #YouTubeTaughtMe SERVICE
#YouTubeTaughtMe

SERVICE MARKETING VIDEO  -  #2
 
This video consists of the following:

1. 7 P's in Service Marketing in Hindi

(Product, Pricing, Place, Promotion, People, Process and Physical Evidence).


2. Problems in Service Marketing (Issues/Difficulties in Service Marketing)  
   i. Service cannot be demonstrated
   ii. Sale, production and consumption of service takes place simultaneously
   iii. A service cannot be stored.
   iv. Service cannot be protected through patents.  
    v. Service cannot be separated from the service provider.
    vi. Service providers appointing franchisees may face problems of quality of services.  


************ PREVIOUS VIDEO (Meaning, importance and features of Service Marketing): ***********

SERVICE MARKETING IN HINDI | Concept,...


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