Think Travel: Leadership Circle Season 2 Episode 4 - Shirley Lesmana

Directed by data: adaptations and innovations Featuring Shirley Lesmana, Chief Marketing Officer, Traveloka According to Shirley, data is embedded in Traveloka’s DNA. By constantly keeping watch on data trends, and using experimentation to manage risks, Traveloka has emerged strong from the pandemic. Hear from Shirley about the many ways in which Traveloka has taken direction from data to evolve both its business and marketing strategy. Think Travel: Leadership Circle is a podcast series in which Hermione Joye, who leads the APAC travel business at Google, talks to travel leaders and experts to discuss current travel trends and their predictions for the future. Also available as podcasts: Google Podcasts: goo.gle/travelpodcast_Google Spotify: goo.gle/travelpodcast_Spotify