A car in 1400 days: Car Design Process at SEAT

1,400 days, more than 1,000 sketches, 5,000 kilos of clay and 1,000 litres of paint. These are just some of the figures that go into designing a new model of car. This is a four-year process that begins with the handiwork of an artisan, using pencil and paper, and ends with a finished vehicle on the assembly line. Along the way, life-size clay vehicles are made, new colours and textures are created and the interior of the new car is defined. Briefing. To begin with, the guidelines of the new model are draf

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• #auto